Sat, 9 May 2015
Ron Bieber, SmartDOS
Ron Bieber was involved with the creation and marketing of SmartDOS, an alternative DOS that was bundled with disk drives from Rana and Astra, and also sold by Sears stores. SmartDOS'swas the first disk operating system to be "Density Smart" — automatically changing between the disk drive's density modes depending on the disk used.
This interview took place on March 4 2015.
"So I decided that instead of trying to sell the program, I want to be paid for every single floppy disk drive that a manufacturer makes."
"It was designed for sort of a moment in time, and the goal was not to keep evolving it as new hardware became available. It was to fulfill the need at that time."
Wed, 6 May 2015
Doug Carlston, Broderbund CEO
Doug Carlston was co-founder and CEO of the software publisher Broderbund.
Broderbund published many hits across several platforms, including Bank Street Writer, Print Shop, A.E., Choplifter, Lode Runner, Karateka, Spelunker, David's Midnight Magic, and Where in the World is Carmen Sandiego.
This interview occurred March 5, 2015.
"So we thought it'd be funny to call it Br0derbund and put a slash through the O. Caused all kinds of grief."
"There was a competition between us and a number of other companies like Sierra Online and Sirius Software to see how many [products] we could get on the best seller list at the same time. I think maybe the best we ever did was something like 6 products out of 30."
"It was kind of a game: we had very talented engineers in-house who loved to try to put copy protection on, and sometimes carried it to unfortunate lengths."
"I drove across the country and back over 5 weeks and sold about $15,000 worth of software, and often ended up staying at the homes of the people who owned the little computer stores. I would just look up a name of a computer store in every town I went through and zigzag across the country."